Post Jobs to 1000s of sites - DallasBlue, LinkedIn, MySpace, Cnet, Simply Hired, & more!
and
Present SaaSy Dallas, January 2009
WELCOME
Are you involved with or interested in SaaS (Software as a Service)
or on-demand or Cloud services or technology?
Then don't miss SaaSy Dallas!
We are sure to have something for you.
Softletter and DallasBlue have combined to create SaaSy Dallas, an exclusive campaign with free and discounted reports and seminars for industry professionals and executives, entrepreneurs, and students to celebrate SaaS University Conference Jan. 26-28.
WIN!Enter our sweepstakes by Thursday January 28 for a free copy of the Softletter SAAS Marketing Report, a $500 value. Include WinSAASMarketingReport in the Comments field.
MEET & LEARN! If you can't make the conference, Softletter Publisher Rick Chapman presents Profit from SaaS and the Cloud: Software Industry Insights at the DallasBlue happy hour networking reception Monday January 25. Learn about key trends, metrics, business models, and emerging technologies. Sign up now! ... Want to go for free? Win free party registration - Retweet our SaaSy Dallas Twitter posting or enter our sweepstakes by Thursday January 28 and include WinSaaSParty in the Comments field.
STUDENTS. Win one of two full free scholarships to the conference. You must be a current student. Enter by Thursday January 28: 1. Send email to marc@dallasblue.com with subject "SaaS Student Application." Include your school, degree program, expected year of graduation, and full contact information. Provide a short paragraph on your interest in this field, or if you have a business or school project, attach a product or business plan, presentation, or summary. 2. Submit evidence of school credentials, such as your school ID card. Scan and attach the image to the email in step 1 or fax to (901) 290-2823.
ENTREPRENEURS. A few Startup Seats are available at the price of $350, 65% off the regular conference price, for early-stage entrepreneurs. This is an incredible price that includes two days of seminars, four meals, a $500 report, and more. Winners will be provided a discount code to use for online registration prior to the event. Enter by Thursday January 28: 1. Register with SAASy Entrepreneur in the Comments field. 2. Send email to marc@dallasblue.com with subject "SaaS Entrepreneur Application." Include a paragraph on venture status (funding, staff, partners, product, etc.). Attach a business plan, presentation, or summary.
SAVE! Softletter's SaaS University: Marketing, Selling, Infrastructure and Financing Conference is THE industry event. Hear industry speakers and get actionable SaaS benchmarks, metrics, and hard data not available from any other source. Enjoy a $100 discount on the two day conference or the combined 3 day conference & workshops. Register and Enter BLUESAVE100 in the promo code field at the bottom of the initial signup form.
and
Present SaaS in Dallas
[fname],
Are you involved with SaaS (Software as a service) or on demand and Cloud services like me? If so, you know Softletter is the leader in SaaS research and education. I was thrilled to learn their SaaS conference is coming to Dallas January 26-28. I've worked with them to provide two exciting promotions to our members. First, we're giving away one complimentary copy of the Softletter SAAS Marketing Report, a $500 value. Enter here by January 15. Include "WinSAASMarketingReport" in the Comments field.
I'm going to be at the conference and invite you to join me. I have arranged a $100 discount for our readers. This brings the two day conference price down to only $695 if you sign up by January 4. You can also use the coupon to save on their combined conference/workshop sessions. To get the $100 discount, enter coupon code BLUESAVE100 in the promo code field at the bottom of the initial signup form. Register now!
Marc Freedman
DallasBlue
PS. Feel free to forward this email to your Texas associates who would be interested in the free report or conference. They can use this discount code too!
Softletter's SaaS University: Selling, Marketing, Infrastructure and Financing Conference comes to Dallas/Ft Worth
$995 per attendee; $795 Early Bird pricing (EB pricing ends after December 28th)
DallasBlue Community Members Save an Additional $100 with this coupon: BLUESAVE100 (place the coupon in the promo code field at the bottom of the initial signup form)
Five tracks: main, sales and marketing, transition to SaaS, infrastructure (yes, we discuss the "Cloud;" no, we haven't fallen for all the hype and neither should you)
A special networking showcase highlighting the newest technology for building SaaS communities and analyzing product usage by your customer base (more information further down)
Four optional SaaS Workshops on channel development, pricing, marketing and developing and outsourcing your SaaS system
Access to invaluable benchmarks and hard data on SaaS available only from Softletter, including key metrics from our comprehensive SaaS Report and our recently concluded SaaS Free and Trial Access survey
And two valuable takeaways, including The 2009 Softletter Direct Compensation and Efficiency Report. Over 200 pages of up-to-date and invaluable information on direct sales force compensation metrics, benchmarks, and best practices highlighted by over 200 charts and tables. Key breakouts by SaaS, client/server, desktop/retail and OEM firms enable you to compare your performance by industry sector. A $399 value! And a complimentary three month subscription to Softletter; includes six issues. An additional $100 value.
" I would like to thank you for putting on such a great show last week in Chicago. I still don’t know how I ended up hearing about the conference but I have to say it was one of the most eye opening and helpful two days since I started my company. It is great to see other companies with the same issues, and people with answers to a lot of the problems and questions we are facing."Joseph Collins, CEO, VaporStream
Fast SaaS Fact: In the 2009 Softletter Telesales Compensation and Efficiency Survey, 64% of SaaS firms reported they met or exceeded their yearly sales plan.
THE POWER OF SaaS COMMUNITIES AND ANALYTICS SHOWCASE
Softletter has led the industry in exploring the power of communities and integrating usage, support, and customer satisfaction analytics to drive sales growth and profitability. Unlike on premise and desktop applications, SaaS systems are inherent communities, with customers interacting with your product on a 24/7/52 worldwide. Even better, this interaction can be tracked by your company in real time and analyzed continuously.
The result is that SaaS companies are in a position to understand, communicate, and act on their customer's input and wishes with a speed and accuracy never before seen in the high-tech industry. And they need to! The Softletter 2009 SaaS Report revealed that 28% of SaaS companies are releasing major revisions of their product three times per year; 24% have abandoned the traditional release cycle all together.
The impact of building a highly engaged and interactive community directly within your SaaS system has a profound impact on every aspect of your business operations. Say goodbye to traditional product management and hello to community managers working to a defined set of metrics. Development, sales, and upper management need to prepare to leverage the power of communities to increase profits and respond to customer wishes at a level of understanding (and accountability) never experienced before.
To help you achieve the above, Softletter has invited a small group of select companies to demonstrate advanced community and analytics technologies during the networking session at the end of the first day of the conference. These firms have not paid to appear at this showcase. Rather, they have been invited by Software to come to Dallas/Ft. Worth because we believe you need to learn about SaaS communities and integrated analytics to get a jump on the competition.
Looking for hard data and facts on SaaS infrastructure, marketing, sales, communities, sales force compensation, and other key SaaS topics.
Ready to learn how to build SaaS communities to drive your company's growth and profitability?
Need to learn how to survive and prosper during the economic downturn?
Softletter's SaaS University: Marketing, Selling, Infrastructure and Financing Conference in Dallas/Ft Worth, Texas will help you reach these goals! The University features 30 content-filled sessions, five tracks, five keynotes, and four optional workshops over three full days. Featured are top executives and consultants from some of the software industry's leading SaaS companies and experts on the SaaS business model, many of them from Texas. The focus of the entire program is on SaaS software companies.
The keynote speech by Peter Coffee of Salesforce.com and former eWeek Technology Editor is entitled "The Prospects for SaaS in the Obama Economy." President Bush is gone and with the passage of the stimulus package, the economy now belongs to President Obama. Let alone the fears of a "jobless recovery," will the next economic upturn leave IT spending behind? Half of CIOs will see flat or declining budgets in 2010, and IT spending won't return to 2008 levels until 2012, projected Gartner as of the end of October. Peter shares perspectives on building and positioning SaaS and PaaS solutions as key components of recovery plans for both private- and public-sector IT players.
When the conference is over, you'll leave reinforced by:
A copy of the complete proceedings on CD.
The Softletter Direct Sales Compensation and Efficiency Report. A $399 value!
A complimentary three month trial subscription to Softletter. A $100 value!
(And don't worry about missing any sessions. All sessions are videotaped and made available for free viewing for thirty day after the event.)
If your company is interested in or likely to be impacted by the growth of SaaS (and there is no company that won't be impacted by SaaS), Softletter's SaaS University: Marketing, Selling, Infrastructure Conference, 2010 in Dallas/Ft. Worth is a must attend event! (And if you're from the mid-west or northeast, a welcome chance to learn, network, and thaw out!)
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